How can we consume fashion more responsibly?

Would you like to adopt more responsible and sustainable fashion, but don't know where to start? Are you struggling to find tips on how to combine fashionable and ethical style? Faced with environmental issues and textile overconsumption, it's essential to adopt a more sustainable approach to fashion consumption. Fortunately, there are simple, accessible solutions for combining style and commitment. In the following article, Cloz shares her tips for an ethical and trendy dressing room!

1 - Adopt responsible fashion: how can you wear your clothes more?

In a responsible fashion approach, it's essential to maximize the use of your dressing room before turning to new purchases. And yet, as we all know, a large proportion of your clothes lie dormant in your closet. By learning how to better combine your pieces, you can create many trendy looks, while avoiding over-consumption and promoting more sustainable fashion.

There's a simple trick to getting more wear out of the pieces you already own, and avoiding over-consumption: use the Cloz app! It helps you find new ideas for wearing your clothes.

In fact, thanks to the Cloz app's stylist assistant, you can generate outfit ideas from the pieces you have in your closet.

To do so, go to the look generator and choose a garment from your digital wardrobe on Cloz, or take a photo of it.

Then choose the style you're looking for, and the occasion. Find the outfit that's right for you!

Use the look generator every day for trendy, stylish outfit ideas, without the need to make new purchases.

2 - Responsible fashion: why choose second-hand fashion?

Second-hand clothing is an ideal solution for adopting responsible fashion and limiting the environmental impact of fashion, while buying new clothes and treating yourself at the same time. Today, thanks to thrift stores and online platforms, you can find countless trendy and stylish pieces, at a lower cost for both your wallet and the environment!

For online shopping enthusiasts, here's a list of the best platforms for finding second-hand clothing and accessories:

• Vinted: one of the largest second-hand platforms
• Vestiaire collective: luxury items at reduced prices
• CrushOn: the platform that brings together all second-hand professionals
• Label Emmaüs: the Emmaüs Association online store
• Sellpy: the platform that checks the condition of parts before putting them up for sale
• Geev : to give or receive for free

And for those who prefer shopping in person, here is a list of places to find second-hand pieces:

• Thrift shops and specialized vintage boutiques for clothes sorted by style
• Brocantes, garage sales and flea markets for bargains
• Stores where you can do a good deed with your purchases, such as Emmaüs, Ding Fring', or Red Cross cloakrooms.

3 - Clothing rental: the key to responsible fashion?

Rental is also part of a responsible fashion approach. It gives you access to trendy, high-end pieces at lower cost. Rather than buying clothes you'll only wear once or twice, rent them for a special occasion or to renew your wardrobe without over-consuming. As well as being economical, renting reduces theenvironmental impact of fashion by limiting textile production and waste.

A number of platforms now make it easier to rent, including :

• Studio Paillette original and creative rooms to rent by the month
• Le Closet subscription for a box to be received each month and then returned
• Les débraillés : a selection of ethical pieces for rent with or without commitment
• My golden closet Rental of dresses and outfits for your events (weddings, etc.)
• Rent Club the app for renting trendy luxury items

4 - What are the responsible fashion brands?

Buying less but better is one of the fundamental principles of responsible fashion. If you need to update your wardrobe, choose eco-friendly brands that are committed to ethical and sustainable production. Opting for clothes made from environmentally-friendly materials is an excellent way to adopt a more committed fashion approach .

For a list of the hottest responsible fashion brands, visit our blog post "10 responsible and ethical fashion brands" !

5 - Responsible fashion: why sort and reduce your wardrobe?

You're probably stocking your dressing room with clothes you no longer wear. Sorting through your closet is a key step to adopting more responsible fashion.

Before buying new clothes, take the time to evaluate what you already own and identify the pieces you no longer wear. Rather than throwing them away, give them a second life by selling, exchanging or donating them to associations. This practice is part of a more ethical and reasoned approach to consumption. In this way, you promote a circular fashion economy.

Read our blog post on the subject "Organizing your dressing room: our top tips"to sort your closet now!

6 - How to look after your clothes for responsible fashion?

As part of a responsible fashion approach, it's essential to extend the life of your clothes. Here are a few tips on how to care for your clothes for a more sustainable wardrobe:

Observe washing conditions:

Learn to read the symbols on the labels of your garments to avoid damaging them during cleaning. Use the correct detergent and washing temperature for the type of fabric your garment is made of. Avoid tumble-drying as much as possible, and prefer natural drying. Finally, avoid overloading your washing machine, which can damage your clothes through friction.

Adopt good storage practices:

To prevent your clothes from collecting dust, staining or becoming misshapen, follow these storage tips! Use a closed dressing room to keep your items away from light, which can cause discoloration. Store fragile garments and handbags in protective covers. Choose suitable hangers to prevent creasing.

Repair your damaged clothes:

If you have a hole or a tear in one of your garments, now is not the time to throw it in the garbage can, but rather to repair it! Take it to a repair shop. You can now benefit from discounts on these services thanks to the repair bonus by going to a certified shop.

If you know how to sew, get into upcycling and give new life to your clothes by transforming them and giving them a whole new look. For example, transform the cut of a top by shortening it, cut your jeans to make shorts or skirts, use old sheets to make a dress, ... The possibilities are endless! You'll find plenty of tutorials on our social networks.

Upcycling ideas :

1 - Replace the buttons on your shirt

2 - Change the cut of your top with elastic thread

3 - Turn old jeans into a handbag

7 - Responsible fashion: why opt for timeless clothes?

To promote the durability of the pieces in your dressing room, invest in high-quality, timeless clothing and accessories. This way, you'll be able to keep your clothes for years, without having to make new purchases, and you'll be contributing to more responsible fashion. Choose noble, natural materials that will stand the test of time.

The capsule wardrobe principle is the answer! This reduced collection of classically styled garments offers an infinite range of combinations and looks. Discover the guide to the ideal capsule wardrobe on Cloz's blog.

The selection of timeless pieces by Cloz :

1 - the little black dress(ARMEDANGELS - 71€)

2 - straight jeans(NUDIE JEANS - 159€)

3 - black blazer(JAN'N JUNE - €230)

By adopting these simple gestures, you are actively contributing to responsible, sustainable fashion. The key is to rethink the way you consume: buy better, keep longer and optimize your dressing room. Thanks to Clozyou can digitalize your wardrobe, create new looks and avoid impulse buying, while staying stylish and committed. Download the application now and take action!

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