What is image consulting?

Image consulting is a personalized approach to improving an individual's appearance and presentation, based on their goals and personality. Whether for professional or personal reasons, or simply to feel better about yourself, image consulting offers solutions to suit everyone. This article will guide you through the origins, techniques and importance of image consulting, as well as the benefits of being accompanied by an image coach.

Source : Pixabay

Where does image consulting come from?

The concept of image consulting has evolved over the decades, inspired by social, cultural and economic trends. Although its origins can be traced back to the fashion era of the 1950s, modern image consulting took off in the 1980s. At that time, fashion had become an influential industry, and people's growing need to stand out from the crowd led to the emergence of this field.

Initially, image consulting was mainly associated with the world of fashion and entertainment, where professionals helped celebrities create a public image that reflected their personality. Today, the practice has been democratized and is open to a much wider public, enabling everyone to explore their style and improve their appearance.

Image consulting is not to be confused with makeover!

It's essential not to confuse image consultancy with relooking. Relooking often focuses on radical physical changes, such as a change of hairstyle, make-up or clothing style. Image consulting, on the other hand, goes beyond superficial appearances and seeks to understand the individual as a whole.

Image consulting takes into account a person's personality, values and lifestyle, and proposes solutions that truly suit them. The aim is not to change who you are, but to enhance your uniqueness and help you feel good about yourself.

Why use an image coach?

Hiring an image coach can have many advantages. Here are just a few reasons why you might want to consult a professional:

1. Self-confidence: Image consulting helps to boost self-confidence by highlighting your assets and learning to present yourself in a positive way. Having an image you like can transform the way you see yourself.
2. Optimizing your appearance: An image coach guides you in the choice of clothes, colors and styles that enhance you and match your body type. This enables you to create a coherent wardrobe that suits your lifestyle.
3. Preparing for an event: Whether it's a job interview, a wedding or a professional presentation, an image coach can help you get ready for these key moments. A good look can make all the difference in the impression you leave.
4. Personal evolution: Image consulting can be an invaluable tool to accompany a personal or professional transformation, helping you to adopt a style that reflects your new aspirations. Whether you've changed career or lifestyle, an image coach can help you evolve with your new self.
5. Time-saving: With an image coach, you'll learn how to optimize your wardrobe and avoid impulse buying, which saves you time during your shopping sessions. By knowing your favorite colors and styles, you'll know exactly what to look for.

Source : Pexels

Image coaching: for everyone!

Who can use an image coach?

Image coaching is for everyone, regardless of age, gender or background. Whether you're a student, a professional in retraining or simply looking to enhance your style, image consulting can benefit you.

What are the rates?

Rates for an image consulting session vary according to the professionals and services offered. In general, you can expect to pay between 50 and 200 euros for a one- to one-and-a-half-hour session. Some coaches also offer packages or subscriptions, which can make the service more affordable.

What techniques do image consultants use?

Image consultants use several techniques to help their clients achieve their goals. These include :

• Body shape analysis: Understand body shapes and recommend the right garments to enhance assets and minimize imperfections. This analysis helps to choose cuts and styles that flatter the figure.
• Color palette or colorimetry Determining the right colors for each individual, based on skin tone, eyes and hair. The right color palette can transform an ordinary look into a dazzling presentation. To find out more, take a look at our blog post dedicated to colorimetry!
• Style study: Identify clothing styles that match the customer's personality and lifestyle. Whether you prefer classic, bohemian, chic or casual, a coach will help you refine your personal style.
• Make-up and hairstyling coaching: Offer advice on make-up and hairstyling that enhances the face and complements the clothing style. Good make-up can enhance an outfit, as can a well-chosen hairstyle.
• Wardrobe organization: Helping to sort and organize clothes, with advice on what to keep and what to give away. A well-organized wardrobe makes daily choices easier and reduces the stress of choosing outfits.

Source : Getty images

How does an image consulting session work?

An image consulting session usually begins with an in-depth interview. The coach takes the time to understand your needs, preferences and objectives. Next, he or she can analyze your morphology and colorimetry.

Depending on your situation, the coach can offer advice on clothing selection, style suggestions, as well as make-up and accessory recommendations. He or she can also help you organize your wardrobe, showing you how to mix and match clothes to create different outfits.

Don't hesitate to make an appointment with one of our partner stylists, directly in your Cloz application: Hana, Alexia, Vera or Clara will be delighted to accompany you!

Cloz, the app that lets you fine-tune your style!

Today, technology offers us powerful tools to improve our style. L'Cloz fashion application fashion app is a great way to explore your wardrobe, plan outfits and experiment with different looks. With Cloz, you can visualize your clothes, organize your wardrobe and even receive personalized styling advice.

Using Cloz, you can easily integrate the advice of an image coach into your daily routine. The app helps you optimize your wardrobe choices, create a variety of looks and boost your self-confidence. Whether you're looking to get ready for a special event or simply to enhance your everyday style, Cloz is there to support you.

In conclusion, image consulting is an enriching process that can transform the way you perceive yourself and interact with the world. Whether you want to boost your self-confidence, optimize your appearance or simply explore new styles, enlisting the help of an image coach can be the key to bringing out the best in yourself. Don't hesitate to explore the options available, including tools like the Cloz app, to help you on this exciting journey.

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